Link Building

Link Building is 90% of search engine optimization and involves creating links to your site. As part of ethical SEO, it is important that you realize that paid backlinks are a strict no for search engine optimization.

Almost all the backlink suppliers in the world use automated code on your webpages to place paid links on the website. Most of these codes are easily identifiable by Google and therefore your site carries an immense risk of being penalized by Google.

This has already happened with backlinks suppliers like backlinks.com and text link ads.

As a business website owner, you may be thinking of options that can help promote your website. Within the realms of ethical and organic SEO, you still get lot many options to promote your website. These options include:

- Social Bookmarking sites like Backflip, StumbleUpon etc. Most Social Bookmarking sites are like community sites and community members bring the best content to the fore. This enables interesting sites to seek attention and gain popularity using the Social Bookmarking sites. In the process these sites gain backlinks. And these backlinks are of considerable high value because more Social Bookmarking sites are upwards of PR4.

- Article Submissions are one of the best ways to generate one-way themed backlinks. These article directories are upwards of PR3 and provide one-way permanent backlinks for your website. You will gain organic link juice from article submissions to these article directories. Due care must be taken to ensure that you do not SPAM these article directories. We need to follow and implement the organic way of back linking.

- Press Releases – Press Release directories are an effective way to promote your website, especially during times of re-launch, new product launch etc. Apart from providing immediate coverage to your site through the PR sites, you also stand to gain backlinks from these PR directories. And like Article Sites, these PR sites are usually of higher PR, hence bringing link juice to your site in question.

At bbinfosol, we work on generating backlinks organically and in the process we generate mixed bouquet of backlinks from Social Bookmarking sites, Article sites and PR sites. Each site requires a custom SEO strategy that is based on a mix of factors like:

a) Current state of page optimization on the website

b) An analysis of the niche of your website

c) An analysis of competition of your business

Based on these 3 factors, we advocate either of theĀ 5 plans for off-page optimization of your website.

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